Hemmings vs PrivateAuto for Car Auctions

Hemmings is a well-regarded car auction website. PrivateAuto is a new, technology-driven car auction platform. Let’s compare the two.

Hemmings PrivateAuto
Cost
$599.95–$10,099.95 (buyer and seller combined)
$325 (buyer and seller combined)
Transactional tech
No innovation. Connects buyer and seller and leaves them to navigate the transaction on their own.
A complete technology stack to facilitate every phase of the deal.
Ease-of-use
Difficult to navigate
Intuitive to navigate
Communication with buyers
Clunky, exposes contact info
Securely handled via the PrivateAuto app; keeps your personal info private.
Identity verification
No
Yes. You can choose to deal with verified buyers only.
Funds verification
No
Yes. Weed out tire-kickers by dealing with buyers whose funds are verified.
Is the auction binding?
The auction is non-binding. The winning bid has the right of first refusal. The seller has no way to enforce follow-through.
Enforce immediate follow-through or winning bid is negated.
Payments
No support. Buyer and seller handle payment off-platform; all options are inconvenient, risky, slow, or expensive.
PrivateAuto Pay allows you to receive any amount of money, instantly, with no transfer fees. Like Venmo—for high-dollar transactions.
Escrow
Encourage you to use a third-party escrow service (inconvenient and expensive).
Self-administered escrow-like safeguards baked into the workflow.
Paperwork
No support
Electronically sign the bill of sale in the PrivateAuto app.
Shipping
No support
Book car shipping within the PrivateAuto app.
Inspections
No support
Schedule an inspection from a qualified mechanic within the PrivateAuto app.
Integrated services
None: buyer must coordinate between multiple parties.
Get insurance, car shipping, a warranty, an inspection, or financing within the PrivateAuto app.
Hemmings PrivateAuto
Costs to seller
$99.95 listing fee (due whether the car sells or not)
$25 listing fee, $150 closing fee (due only when the car sells).
Costs to buyer
5% of winning bid amount ($500–$10,000)
$150 closing fee.
Total costs
$599.95–$10,099.95
$325

Auction FAQ

Should I auction my car on Hemmings?

If you want the support of a seasoned team of automotive professionals, you might consider auctioning your car on Hemmings. If you prefer to auction your car yourself on an intuitive, secure platform that allows you to get the deal done and get paid with minimum hassle, you’re going to love PrivateAuto.

PrivateAuto is a safe, secure platform for buying or selling a car. You can interact with buyers or sellers without giving out your personal information, and we also offer in-depth fraud prevention through driver’s license and selfie verification.

When debating whether to sell or auction your car, keep in mind that the majority of vehicles are best suited for a regular sale. List your car and get paid: it’s a whole lot simpler than the auction process.

Auctions are especially good for unique vehicles. If your car has unique features, a unique history, or is in any other way unusual, an auction may help you to get more value than a standard sale would.

In many cases, you can get more for your unique car if you auction it, compared to a standard fixed-price sale. PrivateAuto empowers you to auction your car on your own terms and get paid.

While there are many car auction websites, they provide little value beyond allowing you to get potential buyers bidding on your car. PrivateAuto gives you a full suite of tools to do the deal, from listing your car to getting paid.

In an auction, cars sell for however much buyers are willing to pay. Obviously, there’s going to be a big difference between a pristine Aston Martin that was featured in an 007 film, and a run-of-the-mill Chevy Silverado with 100K miles on it. The former has no established fair market value (FMV), but a lot of sentimental value. The later has a defined fair market value, established by Kelley Blue Book and NADA.

Auctions are perfect for unique or classic vehicles, for which an FMV is more difficult to establish. Because you don’t know how much the market will value your vehicle, you may as well let multiple buyers bid on it to discover how much they’re willing to pay.

PrivateAuto has created an online auction service that is safe, secure, and convenient. We verify the identity of buyers to weed out fraudsters. We verify funds so that your winning bid isn’t a tire-kicker. And we allow you to get paid securely via PrivateAuto Pay.